I designed the “We Can Moo It” T shirt for the Walk To End Alzheimers.
The shirt company gave me grief about copyright, despite the image being owned by the National Archives; despite my changing 25% of the text, and despite a font change in the main headline. And despite my adding a large cow-head.
Legal heads prevailed, and the shirts were a big success.
The “Trav’s Inn” T shirt logo was a tougher project. In the early 1970s, Trav’s Inn was known as a “serious drinkers bar”, a motorcycle hangout prone to Friday night fights among the bikers.
Ever try scanning a 40-year-old soft-cloth shirt with curved text on a legal-size flatbed? Not fun.
I had to stitch together multiple scans in Photoshop, align them, and then remove the elements from the background (headline, sub-headline, tasty mug of beer.) Then I had to erase all the edges by hand to eliminate any fringe.